{"id":1825,"date":"2024-11-16T07:58:05","date_gmt":"2024-11-16T07:58:05","guid":{"rendered":"https:\/\/www.normanbalberan.com\/blog\/?p=1825"},"modified":"2024-11-16T07:58:06","modified_gmt":"2024-11-16T07:58:06","slug":"5-factors-to-consider-with-ecommerce-website-development","status":"publish","type":"post","link":"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/","title":{"rendered":"5 Factors to Consider With eCommerce Website Development"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"820\" height=\"546\" src=\"https:\/\/www.normanbalberan.com\/blog\/wp-content\/uploads\/2024\/11\/laptop-ecommerce-site.webp\" alt=\"laptop ecommerce site\" class=\"wp-image-1826\" srcset=\"https:\/\/www.normanbalberan.com\/blog\/wp-content\/uploads\/2024\/11\/laptop-ecommerce-site.webp 820w, https:\/\/www.normanbalberan.com\/blog\/wp-content\/uploads\/2024\/11\/laptop-ecommerce-site-300x200.webp 300w, https:\/\/www.normanbalberan.com\/blog\/wp-content\/uploads\/2024\/11\/laptop-ecommerce-site-768x511.webp 768w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/unsplash.com\/photos\/a-person-using-a-laptop-computer-on-a-desk-pPbz6dFruuo\" target=\"_blank\" rel=\"noreferrer noopener\">Image Credit: Shoper from Unsplash.<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re considering getting into ecommerce, then you\u2019ll have to put a decent bit of effort into getting ready. You\u2019ll need to source products, figure out marketing strategies, and more. A vital part of this is ecommerce website development, which is one of the more important areas to focus on.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As vital as it is, it\u2019s also one of the more complicated areas. You can\u2019t just launch a basic website and expect to see a lot of success.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead, you\u2019ll need to put the effort into multiple areas. Focusing on certain factors helps with this. Many of them will be vital to whether or not you see success with your ecommerce company. Others could help to make everything more manageable going forward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Five of these could be worth focusing on from the start.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#eCommerce_Website_Development_5_Factors_to_Consider\" >eCommerce Website Development: 5 Factors to Consider<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#1_Search_Filtering\" >1. Search &amp; Filtering<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#2_Mobile_Functionality\" >2. Mobile Functionality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#3_Payment_Options\" >3. Payment Options<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#4_CMS_Integration\" >4. CMS Integration<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#5_Safety_Security\" >5. Safety &amp; Security<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/#eCommerce_Website_Development_Wrapping_Up\" >eCommerce Website Development: Wrapping Up<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"eCommerce_Website_Development_5_Factors_to_Consider\"><\/span>eCommerce Website Development: 5 Factors to Consider<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Search_Filtering\"><\/span>1. Search &amp; Filtering<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Your ecommerce website\u2019s navigation is a large part of its functionality. When potential customers land on your site, they\u2019ll usually be looking for specific things. They\u2019ll want to use a search bar to help them find this, and it\u2019s vital you have one there for them to use. Don\u2019t just put in a basic search bar, though.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The more advanced this is, the better it could be for you and your potential customers. Filtering is a notable feature to focus on with this. That way, potential customers can narrow down results until they find exactly what they\u2019re looking for. This should <a href=\"https:\/\/www.normanbalberan.com\/blog\/maximizing-revenue-through-tech-with-a-modern-approach\/\">domino onto your conversion rates<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Mobile_Functionality\"><\/span>2. Mobile Functionality<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.criteo.com\/wp-content\/uploads\/2018\/09\/Q2-Criteo-Global-Commerce-Report-Press-Release-9-19.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">More than half<\/a> of online sales are made through a mobile device. This means you\u2019ll need to put a decent bit of time and effort into your website\u2019s mobile functionality. It\u2019s practically a necessity for ecommerce website development. Make this a priority from the second you start building your website.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shorter paragraphs, graphics fitted for mobile screens, and more than a few other factors all play a role in this. While this can be a time-consuming part of the process, it\u2019s more than worth it. You should end up with a better conversion rate because of it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Payment_Options\"><\/span>3. Payment Options<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Every business needs ways to accept payments. With ecommerce, cash is naturally out of the question. That doesn\u2019t mean there aren\u2019t more than a few other ways to accept payments online. Credit cards and PayPal are some of the more common, and it\u2019s worth setting up your ecommerce website to accept them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thankfully, this doesn\u2019t have to be too complicated. It\u2019s just a matter of integrating the right <a href=\"https:\/\/developer.paymentshub.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">gateway for payment solutions<\/a>. Once this is added to your ecommerce site, you shouldn\u2019t have a problem making sales and getting paid on time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_CMS_Integration\"><\/span>4. CMS Integration<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You\u2019ll need to have a decent bit of content on your website. This doesn\u2019t just mean product descriptions and images. There\u2019ll be more than a bit of support content, as well as marketing materials and more. This can be difficult to manage if you don\u2019t have the right resources and tools in place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/kinsta.com\/knowledgebase\/content-management-system\/\" target=\"_blank\" rel=\"noreferrer noopener\">A content management system<\/a> (CMS) is a great option for this. The right platform lets you create, edit, and manage content quite easily. You have multiple options with this, each of which offer their benefits. It\u2019s worth taking the time to compare them to find the best one for your needs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Safety_Security\"><\/span>5. Safety &amp; Security<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Internet users are increasingly aware of potential security and safety issues online. They\u2019re skeptical of any website that doesn\u2019t put some time and effort into this. If they believe your ecommerce website isn\u2019t safe or secure, they\u2019re not going to buy from you. Make this a priority from the start.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This doesn\u2019t just help you with potential customers. It also helps you rank better on search engines, and can help you avoid any security breaches. These breaches could be much more serious than you\u2019d think, and it\u2019s always worth putting the time into proactively avoiding them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"eCommerce_Website_Development_Wrapping_Up\"><\/span>eCommerce Website Development: Wrapping Up<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Starting an ecommerce business is appealing for multiple reasons. It doesn\u2019t take much of an upfront investment, and you can focus on areas you\u2019re passionate about. You\u2019ll need to put time and effort into a few notable areas from the start, however.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">eCommerce website development is one of the most important of these. Your website is the foundation of your ecommerce company\u2019s success.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While this needs some time and work, it doesn\u2019t need to be as complicated as you could think. Focusing on the right factors from the start helps give you the best possible chance of success going forward.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re considering getting into ecommerce, then you\u2019ll have to put a decent bit of effort into getting ready. You\u2019ll need to source products, figure out marketing strategies, and more. A vital part of this is ecommerce website development, which is one of the more important areas to focus on. As vital as it is, &#8230; <a title=\"5 Factors to Consider With eCommerce Website Development\" class=\"read-more\" href=\"https:\/\/www.normanbalberan.com\/blog\/5-factors-to-consider-with-ecommerce-website-development\/\" aria-label=\"Read more about 5 Factors to Consider With eCommerce Website Development\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":1826,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[371,406,12,1],"tags":[],"class_list":["post-1825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-e-commerce","category-general","category-web-development"],"_links":{"self":[{"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/posts\/1825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/comments?post=1825"}],"version-history":[{"count":1,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/posts\/1825\/revisions"}],"predecessor-version":[{"id":1827,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/posts\/1825\/revisions\/1827"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/media\/1826"}],"wp:attachment":[{"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/media?parent=1825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/categories?post=1825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.normanbalberan.com\/blog\/wp-json\/wp\/v2\/tags?post=1825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}