Good Website design is not a luxury but a necessity
The number of sites increases every day. The overall level of design attractiveness and easiness is steadily growing, and the requirements for modern design becomes higher and higher.
Getting on a page with a poor layout, the visitor feels contempt for this person, and he is likely to leave this site quickly. In this article, we observe several ways to increase the beneficial effect of web page design.
What should website design have to be efficient and able to make a profit?
It should obviously have the following:
- ability to attract attention;
- be different from other websites;
- convey information in the fullest manner.
Let’s consider the methods mentioned above.
Attracting Attention
Good website design doesn’t allow your message to get lost among millions of others. It is important to be competitive, not to stay unnoticed.
Looking through the pages of some popular sites, it’s easy to identify some common things about them. It’s important to understand how they attract the attention of visitors. What color schemes they use, what fonts are popular, how the icons and graphics look like. I think it’s not necessary to dwell on examples. It’s important to understand the general algorithm for improving website design quality.
Your Website Should Look Different From Others
Website design should look unique and catchy. When it’s easy to identify your brand, it brings you considerable profits. Emphasize the uniqueness of your site with an unusual layout, original color solution. The style of your site may be conservative, modern, romantic.
The interface should be the same on all pages. It will help visitors to find the information needed easily, and also the second page with the same layout will be perceived as “old friends.” As you know, everyone prefers the familiar stranger. The point that your visitors can easily recognize you will help you much in the struggle with competitors and let you attract new potential customers.
Efficient Design Helps to Convey Information in the Fullest Form
An ideal situation is taking place, when viewing pages of your site, a visitor immediately has an impression of valuable content. The efficient design emphasizes the importance of a message. Carefully selected fonts, colors, frames, icons, free space make a positive impression on your visitors.
It’s crucial for a good designer that the document being created has perfect readability. It depends on such parameters as the length of lines, line spacing, alignment, font size, etc. Perception of large texts can be broken with the help of measurable fragments. Insert headings, add spaces between lines. Use flow charts, diagrams, tables. If possible, replace text with illustrations and schemes.